Our Patreon Growth Experiment
Part zero: Setting you and your fans up for success
Part one: Reframing the value of pledges
Part two: Understanding and overcoming churn
Part three: The 1-in-1000 rule for monthly giving
Part four: Burnout and consistency
Part five: Trying out special offers
Part six: Understanding velocity
Part seven: Fixing Patreon
Part eight: Losing steam and taking our supporters for granted
Part nine: Perks that work
ALERT UPDATE: Less than 1% of our Patreon supporters view our content
Part ten: Coming to terms with our first major plateau in giving
Part eleven: The Missing Patreon Dashboard
Tools and Templates
Google Sheet Dashboard: The Missing Patreon Dashboard
Google Sheet Template: Patreon Tier Growth [Note that this is automated for you in the Dashboard above!]
For those who want to really geek out: Our Patron Velocity Chart Template
Get started with episode trajectories: Know your listener numbers
Presentations and Tools
Podfest 2020 MasterClass, The One Tool That Took Us from $20 to $900 a Month on Patreon
Podfest 2020 MasterClass, How Much Should You Pay to Acquire a New Listener?
Podfest 2020, Using Advertising to Drive Listeners Growth
Podtales 2019, Dice and Prejudice
Podcast Movement 2019, The Road To Quitting Our Day Jobs with Patreon for Audio Fiction Creators
Marketing Your Show
Fun, Immersive Marketing of an Audio Fiction Show: Building our fan newsletter by creating an interactive story game.
You’ve Created Your New Podcast Audio Drama — Now What?: Growing your new show.
How to Advertise Your Podcast, Podnews Exclusive
Advertising a Podcast, Part 1:
Buying Social and Search Ads, Part 2
Promo Swaps, Part 3
Podcast Marketing that Works
Part 1: Make it all about the listener
Part 2: Getting to know our audience
Using Email to Build a Viable (Fiction) Podcast Business
Part 1: Why Email?
Part 2: Using Automation to Delight Your Fans
The Hidden Tools of Comedy: A live Twitter interview with Steve Kaplan.
Being a Better GM: My Six Dollar Overhaul!
See Multitude for: Starting a Show, Running a Show and Making Money.
And their podcast launch checklist.